ICBER 2024

The 14th International Conference on Business and Economics Research


  • July 19-21, 2024
  • Beijing University of Technology, China
  • 北京工业大学,中国 北京

Keynote Speakers

Prof. Anjala Krishen, University of Nevada, USA

Dr. Anjala Krishen is the Mel Larson Endowed Chair of Marketing, a Professor of Marketing and International Business (MIB), and Department Chair of MIB for the Lee Business School. Previously, she served as the Director of the MBA program for the college and successfully navigated the MBA program's transition online and into a hybrid format during the pandemic. Anjala holds a B.S. in Electrical Engineering from Rice University and three graduate degrees, including an M.S. in Marketing, MBA, and Ph.D. in Marketing from Virginia Tech. She held full-time corporate positions for 13-years before pursuing a doctorate. To date, Anjala has over 80 published journal papers. Her research spans three sub-disciplines of consumer behavior: (1) advertising and retailing, (2) interactive, e-marketing and information processing, and (3) marketing pedagogy. Fifty-seven of these publications have come post-tenure; 28 are A- level or above, four are in high-quality hospitality journals, two are in high-quality policy journals, and six are in pedagogical journals. Serving as a strong research mentor, she has published more than 20 journal papers co-authored with current or former UNLV graduate students and more than fifteen journal papers with junior faculty. Anjala has received both research and teaching awards, including the UNLV Foundation Distinguished Teaching award (2015), the Barrick Scholar Award (2016), the Harold and Muriel Berkman Research Grant Award (2016), the UNLV Alumni Association Outstanding Faculty Recipient (2019), and the Scholarship of Teaching and Learning Award (2022). In early 2016, she gave a TEDx talk at UNR entitled, “Opposition: The light outside of the dark box,” which discusses the important role that opposition plays in our lives. Later in 2016, she gave a UNLV Creates speech based on her pedagogical research entitled, “Consuming to Creating, Watching to Doing, Seeing to Being.” In 2019, she co-edited the book, Marketing & Humanity: Discourses in the Real World, in which she co-authored five chapters. As of 2024, she has completed over 75 marathons, seven 100(+) miler ultramarathons, and holds a black belt in Taekwondo.


Assoc. Prof. Siew H. Chan, University of North Georgia, USA

Dr. Siew H. Chan is an Associate Professor at the University of North Georgia, USA. Dr. Chan has embedded experimental tasks in computerized programs and designed research instruments to examine various behavioral research issues in the fields of accounting, business, and information systems. She has published one book chapter and 25 articles in journals such as Decision Sciences, Information and Management, International Journal of Information Management, Computers in Human Behavior, Journal of Information System, etc. All her published articles are listed on the Australian Business Deans Council journal list and cited in research articles.

Dr. Chan is the Editor-in-Chief for International Journal of Services and Standards (IJSS) and served as the Research Topic Editor for Frontiers in Psychology. She is currently on the editorial board of International Journal of Accounting and Information Management. Dr. Chan has received several visiting research scholar grants from the government and universities in Asia. She also received a research fellowship from a prestigious institution in Asia. Further, Dr. Chan has received several invitations from institutions in Asia to conduct research workshops for faculty and doctoral students. She has conducted research workshops on behavioral research methods, psychological theories for potential research possibilities, from an interesting research question to successful publication, etc. In addition, she has taught several doctoral seminars at institutions in Asia and served as an external examiner for a doctoral dissertation at a research institution in Canada.

Dr. Chan organized two IJSS conferences (held virtually) in conjunction with a research institution in Asia. She also participated in the research publication panel at a major conference in the U.S. and spoke at the valedictory session of an international conference in Asia.